Just what exactly constitutes effective content marketing in the luxury market? There are several key elements that need to be in place in order to guarantee successful results for your luxury brand.
Just how do social media competitions influence consumers? TAMBA conducted research with people who enter competitions in order to provide insight into the use of competitions as a marketing strategy. The results shed some interesting light on myths surrounding competitions and social media
A serial entrepreneur, Scott Eddy is the digital guru you can depend on to help you form lasting meaningful relationships for your business.
The biggest challenge in connecting with influencers for brand awareness lies in identifying the right influencer; in marketing terminology – understanding the characteristics defining an influencer for your luxury brand.
Today is a day where I vent a little as it seems like one luxury travel brand we have been promoting for nearly a year has completely lost their way.
Behind every great luxury blog, you will find a great story. Luxury bloggers are real people, not machines. To successfully work with them, we recommend you get to know them a little better.