The Conversation Prism was designed to help brands by providing a clear roadmap of the current state of social media.
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Twitter can quickly overwhelm a newbie with its millions of tweets per minute. Trying to understand the etiquette and the general rules of this social cocktail party can be a challenge, even for a veteran. […]
In a world where we can skip ads on TV, listen to commercial-free radio and surf the internet without ever noticing banners or those infamous “buy now” buttons (making them completely irrelevant), brands must find […]
We all know that PR agencies have limited amount of time and resources to get their client’s brand, product, event or campaign on as many media outlets as possible, but when they try to shoot for the mass, they might end up with little or no results.
There has been talks around the office about starting a blog but no one has put their foot down and said “let’s start today”. There is obviously several reasons for this. You don’t know where […]
62% of companies outsource their content marketing.
Color evokes emotions but color in design can be very subjective. Something as simple as changing the precise hue, brightness or saturation in the color scheme of a design can have a great impact on the feelings experienced.